Broadridge Integrates Crypto.com Into NYFIX Trading Network

A financial technology company, Broadridge Financial Solutions, has connected the crypto exchange Crypto.com to its trading network called NYFIX. This move allows brokers and financial institutions to send cryptocurrency trading orders through the same system they already use for traditional markets like stocks and bonds.

Normally, many firms have separate systems for crypto trading and separate systems for traditional financial markets. This integration helps remove that complexity. Now, companies that are already connected to NYFIX can trade cryptocurrencies on Crypto.com without building new technology connections.

The system works using a communication standard called Financial Information eXchange (FIX) protocol. This is a widely used technology in global financial markets that allows trading systems to send orders, price data, and trade confirmations quickly and securely between different platforms.

With this new integration, trading firms can:

Send crypto buy or sell orders directly to Crypto.com
Receive market data and price updates through the same system
Get real-time copies of trade information for record-keeping and risk management
This makes crypto trading more organised and similar to traditional financial trading workflows.

Another important point is that this is NYFIX’s first cryptocurrency integration in Asia, showing that institutional demand for crypto trading is increasing in the region.

The NYFIX network is already used by over 2,200 financial institutions around the world, including banks, hedge funds, and brokerage firms. By connecting with NYFIX, Crypto.com can now reach many of these professional trading firms more easily.

According to George Rosenberger from Broadridge, “the partnership reflects the growing interest in digital assets among institutional investors.” By adding Crypto.com to the network, Broadridge is helping firms access new asset classes like cryptocurrencies while maintaining the same compliance and operational standards they use for traditional markets.

Eric Anziani, President of Crypto.com, said, “The integration helps the exchange connect with major financial institutions and support professional trading firms that rely on FIX-based systems.”Overall, this partnership helps bridge traditional finance and crypto trading, allowing financial institutions to trade digital assets using the same systems they already trust and use every day.

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