Instagram Hashtag Research Bot with Make.com + Apify

Today's build: automated Instagram hashtag research that delivers to Discord.

The Stack
Make.com — workflow orchestration
Apify (Instagram Hashtag Analytics actor) — scraping engine
Discord — delivery channel

The Flow
HTTP POST (start Apify run)
→ Sleep 30s
→ HTTP GET (fetch results)
→ Set Variables (format hashtag lists)
→ HTTP POST (Discord webhook)

Key Make.com snippet
To extract all hashtags from the Apify response array and join them line by line:

{{join(map(3.data[1].related; "hash"); "\n")}}

map() pulls the hash field from each object in the array. join() puts them on separate lines.
Simple but took me a minute to figure out.

What it returns
Three hashtag groups per niche: Related, Related Frequent, and Niche.

This is hashtag research based on Instagram's public graph — useful for content planning, not real-time trending.

*Get the blueprint
*
Gumroad → includes JSON blueprint + setup guide.
Full writeup on Hashnode → alexkraft.hashnode.dev